powerful branding for a business bank

Voyager Bank wanted a stronger brand that would
catapult them to the top of Minnesota business
banks and continue to reflect their stead-fast
approach to banking.

Spark5 developed a strong new brand featuring sleek,
fast and nimble sailing ships to mirror the movement
and teamwork evident at Voyager Bank. Their new
positioning statement "Relationship Banking.
The Voyager Way," further drives their brand.

Spark5 developed Voyager Bank's marketing
strategy and facilitated their media buys and
continues designing, updating and producing
eMarketing materials.